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Privacy policy


Privacy Policy

Last updated: December 10, 2024

This Privacy Policy describes how wearethewildco (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from wearethewildco.com (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

We share certain customer data with the National Football League (NFL). By making a purchase or interacting with our website, you acknowledge that your information may be shared with the NFL in accordance with their privacy practices.

For more information, please review the NFL's Privacy Policy and Terms of Service:

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Contact Details: Your name, address, phone number, and email.
  • Order Information: Your name, billing address, shipping address, payment confirmation, email address, and phone number.
  • Account Information: Your username, password, security questions, and other information used for account security purposes.
  • Shopping Information: Items you view, add to your cart, save into your account (like loyalty points, reviews, referrals, or gift cards), or purchase.
  • Customer Support Information: Information you include in communications with us, for example, when sending a message through the Services.

Information We Collect about Your Usage

We may automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include:

  • How you access and use our Site and your account.
  • Device information, browser information, information about your network connection, your IP address.
  • Information regarding your interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers who collect information on our behalf, such as:

  • Companies that support our Site and Services, like Shopify.
  • Payment processors who collect payment information to process your payment.
  • Third parties who help us collect information about your interactions with the Services and advertisements.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy.

How We Use Your Personal Information

Providing Products and Services

We use your personal information to:

  • Process and fulfill your orders.
  • Send notifications related to your account, purchases, returns, exchanges, or other transactions.
  • Create, maintain, and manage your account.
  • Arrange for shipping and facilitate returns and exchanges.

Marketing and Advertising

We may use your personal information for marketing and promotional purposes, such as:

  • Sending marketing, advertising, and promotional communications by email, text message, or postal mail.
  • Showing you advertisements for products or services on our Site and other websites.

SMS Marketing and Communications

With your consent, we may use your phone number to send you transactional and promotional SMS messages, including:

  • Order updates and confirmations.
  • Promotional offers and marketing messages.
  • Abandoned cart reminders.

Data Usage for SMS

  • We collect your phone number when you opt-in to receive SMS messages from us.
  • Data collected through cookies or similar technologies may be used to determine when a cart has been abandoned, and we may send you SMS notifications about your abandoned carts.

Third-Party Data Sharing

  • Your SMS opt-in data and consent status will not be shared or sold to any unaffiliated third parties.
  • We may share your phone number with service providers who help us deliver SMS messages (e.g., Klaviyo), but they are only permitted to use your data to provide services to us.

Your Choices

  • You can opt-out of receiving SMS messages at any time by replying "STOP" to any SMS message you receive from us.
  • Message and data rates may apply.

Security and Fraud Prevention

We use your personal information to detect and prevent fraudulent, illegal, or malicious activity.

Communicating with You and Service Improvement

We use your personal information to provide customer support and improve our Services.

Cookies

Our Site uses Cookies to:

  • Power and improve our Site and Services.
  • Remember your actions and preferences.
  • Run analytics and understand user interaction.

You can set your browser to remove or reject Cookies. However, this may impact your user experience.

How We Disclose Personal Information

We may disclose your personal information to:

  • Service Providers: Vendors who perform services on our behalf (e.g., payment processing, data analytics, customer support).
  • Business and Marketing Partners: Including Shopify and Klaviyo, to provide services and advertising.
  • Third Parties with Consent: When you direct us or consent to our disclosure.
  • Affiliates: Within our corporate group.
  • Legal Purposes: To comply with legal obligations or protect our rights.

We have disclosed the following categories of personal information about users for the purposes set out above:

  • Identifiers
  • Personal Information Categories
  • Commercial Information
  • Internet or Other Similar Network Activity
  • Geolocation Data

We do not use or disclose sensitive personal information without your consent or for inferring characteristics about you.

User Generated Content

Any content you submit to public areas of the Services (e.g., product reviews) will be public and accessible by anyone.

Third-Party Websites and Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these sites.

Children's Data

The Services are not intended for children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us at info@wearethewildcollective.com to request deletion.

Security and Retention of Your Information

We take reasonable measures to protect your personal information, but no security measures are perfect. We retain your information as long as necessary for the purposes outlined in this Privacy Policy.

Your Rights

Depending on your location, you may have certain rights regarding your personal information, such as:

  • Right to Access/Know
  • Right to Delete
  • Right to Correct
  • Right of Portability
  • Restriction of Processing
  • Withdrawal of Consent
  • Appeal

You can exercise these rights by contacting us at info@wearethewildcollective.com.

Managing Communication Preferences

You can opt-out of promotional emails by using the unsubscribe option in our emails. To opt-out of SMS messages, reply "STOP" to any message received.

Complaints

If you have complaints about how we process your personal information, please contact us at info@wearethewildcollective.com.

International Users

We may transfer, store, and process your personal information outside your country. We take steps to ensure appropriate safeguards are in place.

Contact

If you have any questions about our privacy practices or this Privacy Policy, please email us at info@wearethewildcollective.com or contact us at:

The Wild Collective
1000 North Green Valley Parkway, Suite 440-182
Henderson, NV, 89074, US